B2B2C

Launch a Digital Services Business. Not a Software Project.

Virtualplatform enables brands, wholesalers, retailers and service providers to launch and grow telecommunications and digital services without years of development, supplier lock-in or maintaining complex integrations.

Protect your brand. Choose your suppliers. Launch faster.

The Opportunity

Your brand's customers want internet. But do you have the required enablement platform?

Customers increasingly expect to buy internet and more from brands they already trust.

  • Broadband
  • Mobile

Launching these services shouldn't require building an OSS/BSS, integrating dozens of suppliers or employing a software development team.

Virtualplatform gives B2B2C providers the operating platform needed to launch, automate and scale a modern digital services business while remaining completely in control of the customer relationship.

What is a B2B2C Provider?

You own the customer. We orchestrate everything else.

A B2B2C provider sits between wholesale suppliers and end customers. They own the customer relationship, brand and commercial strategy while leveraging specialist providers for underlying network and technology services.

Examples include

  • Retail brands
  • Energy companies
  • Property developers
  • Banks

The customer experiences one brand.

Virtualplatform orchestrates everything behind the scenes.

One Platform. Any Supplier.

Built Around Our Plugin Engine

Every supplier has different APIs, ordering processes, billing, fault workflows and authentication. Virtualplatform's Plugin Integration Engine (PIE) normalises supplier complexity into a consistent operating model.

Instead of building separate integrations for every supplier, your business connects once to Virtualplatform. From there you can add and replace suppliers - or launch entirely new products - without rebuilding your platform.

Benefits

  • Connect multiple suppliers through one platform
  • Launch products faster
  • Preserve existing supplier relationships
  • Blend wholesale providers into one customer experience
  • Eliminate portal sprawl
  • Avoid expensive redevelopment
Automate Without Writing Code

Low-Code Workflow Orchestration

Every provider operates differently. Some need additional approvals. Many bundle products. You might require custom provisioning steps. Plenty automate everything - and want to improve CX through AI.

Virtualplatform's visual workflow engine lets you build and modify operational processes without commissioning bespoke software development every time your business changes. From procurement through provisioning, assutance, billing and lifecycle management, workflows evolve with your business - not your development budget.

Examples

  • Product bundling
  • Multi-supplier ordering
  • Customer onboarding
  • Provisioning automation
  • Appointment management
  • Billing orchestration
  • Dynamic customer notifications
Protect Your Brand

Your customers don't care who provides the underlying network.

They ultimately care about performance and their experience. Virtualplatform delivers fully white-labelled customer portals, reseller portals and mobile applications that keep your brand front and centre throughout the entire customer lifecycle.

You own the customer relationship.

We provide the platform behind it.

Don't Build a Platform. Build Your Business.

Traditional software projects often create another problem.

A custom development house builds exactly what you ask for today. Tomorrow, every supplier API change, compliance requirement, security update and new product launch becomes another development project.

Virtualplatform is different.

Our evergreen platform is continuously enhanced across every customer, meaning your business benefits from ongoing innovation without repeatedly funding bespoke development.

Instead of owning technical debt, you gain a platform that evolves alongside the market.

What Virtualplatform Unlocks

It enables an entire digital services strategy.

Virtualplatform isn't simply about selling broadband. Launch complementary products through the same customer experience. Increase customer lifetime value, improve retention, create new recurring revenue and reduce operational cost.

Whether you're adding broadband, want a mobile app - or entirely new supplier ecosystems, Virtualplatform provides the operating system that makes expansion simple.
Broadband
Enterprise Fibre
Cloud Services
Security Services
Private Fibre Networks
Wholesale Services
Partner & Reseller Programs
Why Virtualplatform?

Everything a modern B2B2C provider needs.

Launch months faster than building internally
Preserve supplier freedom with no vendor lock-in
Reduce technical debt
One platform across multiple suppliers
Evergreen software with continuous innovation
Low-code workflow automation
White-labelled portals and mobile apps
Built specifically for B2B2C service providers

Ready to Launch Your Digital Services Business?

Whether you're an established telecoms provider, an MSP expanding into connectivity, or a brand looking to launch digital services, Virtualplatform provides the technology foundation to move quickly without sacrificing flexibility.